Reven Bikes

Reven Bikes is a small but experienced road and gravel bike company focused on riding hard and exploring. For over 10 years, they have been designing and developing bikes for riding hard and racing all over the world.

Year

2022

Agency

None

Project Type

UX, UI, Web deign, E-commerce

Role

Web design & Webflow development

Work in progress

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Overview

Website re-design

Problem

Reven bikes is launching for 2022 a whole new range of road and gravel bikes. The old website feels outdated and was lacking advanced e-commerce and support capabilities.

Solution

We are creating a new website that showcases their new brand identity and provides a unique and delightful user experience. The new website is totally focused on the custommers experince starting at the moment of buying a bike and continuing thoughout the time of owning the bike. We provided many of support pages covering any kind of issue.

View Final Solution
My Role/Responsibilities

UX research, UI design,

Define

Reven is the bike for those who want to experience without limits

Focusing on the experince.

Ideate

Designing a better experience

To kick-off the design process, crafting a sitemap helped us get ideas on paper to establish which sections and elements were necessary for each page. Followed by a mid fidelity mockup was then created to define content and layout.

User Flow

The primary user flow is the process of buying bikes and components.
Secondary flows are: Lear how to maintain your bikes and interact with the Reven community.

Site Map

Revens's simple information structure makes it easy to navigate and move through tasks. Divided in 3 actions, shop, support, about.

Site Map Extended

We defined the content for each page and section.

Mid-fidelity Mockups

Using the feedback and insights gained from kick-off workshop and the site map phase, a mid-fidelity wireframe was created to define the layout stucture.

WIP

See the live website

Visit website

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